NFTs have officially made their way to the mainstream. Meta, the recently renamed parent company of Facebook, is planning its arrival in the NFT market, a $40-plus billion opportunity.
Meta’s plans include a tool that lets users show off their digital avatar NFTs as profile pics, a trend that has already caught on like wildfire on Twitter.
Zuckerberg does not want to be left out in the cold on NFTs the way he was with the emergence of cryptocurrencies like bitcoin. Facebook was left on the sidelines trying feverishly to catch up.
Meta is actually behind its own digital currency, called Diem. This stablecoin, which was rebranded from Libra and pegged to fiat currencies, is years in the making and has yet to see the light of day.
OpenSea has had $3.8 billion, or 1 million Ethereum (ETH), in NFT transaction volume in the past 30 days. The top NFT collection on the OpenSea platform in the same period is currently the Mutant Ape Yacht Club.
Non-fungible tokens are digital assets through which unique data is stored on the blockchain to prove ownership of the asset. NFTs can take the form of art, video, and more.